Dating apps collect extensive personal data including phone numbers, emails, photos, and location information that can be sold to data brokers or exposed in breaches. Using aliases for phone numbers and emails creates a protective barrier, letting you communicate without revealing real contact details while maintaining full control to mute or delete connections instantly.
Most dating apps ask for your real phone number, email address, photos, and live location before you ever swipe right. That data footprint follows you long after a match fizzles out. The good news is that aliases offer a fast, practical fix. This guide walks through the risks, explains how phone and email aliases work, and shows you how to reclaim control over your personal information.
Dating apps make it easier than ever to meet new people, but there is a flip side. When you sign up, you typically hand over your name, age, gender, photos, location, and preferences. That data does not just stay with the app.
A breach at location data company Gravy Analytics revealed that thousands of apps, including Tinder, were being used to harvest sensitive location data—often without the knowledge of app developers or users. Advertisers and data brokers can piece together your daily routines from this information, putting your safety at risk.
When you create an account on Tinder, for example, you provide your phone number, email address, and date of birth. Apps may also pull data from third-party platforms like Facebook or Google if you use social logins. Dating apps pose significant privacy risks because the information you share can be combined, sold, or leaked.
Key takeaway: The data you share on dating apps can end up in places you never expected—limiting what you give out is the first line of defense.
A phone alias is a secondary number that forwards calls and texts to your real device. When you share this alias on a dating app, matches can contact you while your true number—and the metadata tied to it—stays hidden.
"Phone numbers have quietly become one of the most dangerous pieces of Personally Identifiable Information (PII) a person can share," according to Cloaked's privacy guide. They are tied to authentication systems, identity verification, and countless accounts.
Using an alias shields you from persistent callers and reduces risks such as stalking or cross-platform identity tracking. Almost two-thirds of women and 27% of men under 35 have experienced persistent contact from someone they met on a dating platform, even after saying they were not interested.
Cloaked's temporary phone numbers let you give out a number without it leading back to your real one. If a connection turns sour, you can mute, block, or delete the alias entirely.
1. Download Cloaked on your mobile device or access it via the browser extension.
2. Open the app and tap to create a new identity.
3. With just a few clicks, Cloaked generates a unique name, email, and phone number for that identity.
4. Use the new phone number when registering for or chatting on dating apps.
5. All calls and texts to that alias forward to your real phone—your actual number stays private.
6. If you need to cut contact, mute or delete the alias instantly.
Email masking means using a temporary email address to conceal your real one. Think of it as a digital mask that sits between you and the services you use.
Static email addresses give phishers and data brokers a permanent handle. With unlimited email aliases, you swap that single point of failure for disposable, one-click identities. If one alias gets compromised, you simply delete it and move on.
Cloaked lets you create virtual emails specifically for dating apps. By using a virtual email, you keep your real inbox out of the reach of marketers and spam operators. You can manage multiple virtual emails from one dashboard, making it easy to keep dating communications separate from personal or work emails.
Benefits of email masking on dating apps:
Location tracking on dating apps is not always obvious. A major breach at Gravy Analytics showed that user location data from Tinder was compromised, with terabytes of data stolen and shared on a Russian forum. This data included sensitive locations such as government facilities.
Gravy Analytics typically does not collect data directly from apps. Instead, it collaborates with ad-serving agencies that gain access to user data through the advertising "bid stream." This means your location can leak even if you trust the app itself.
"For the first time publicly, we seem to have proof that one of the largest data brokers selling to both commercial and government clients appears to be acquiring their data from the online advertising 'bid stream,'" (WIRED, 2025).
Here is how to limit location and ad tracking:
Key takeaway: Adjusting your device's privacy settings can significantly reduce how much location data dating apps—and their ad partners—can collect.
"For the LGBTQ community, this journey often involves navigating a minefield of privacy concerns." In numerous parts of the world, being openly LGBTQ can still attract hostility and prejudice.
Many LGBTQ dating apps use location data to match users. Some apps have been scrutinized for sharing sensitive data with third-party advertisers. Grindr, for example, denied any relationship with Gravy Analytics, stating they have not shared geolocation with ad partners for many years—but the broader ecosystem remains risky.
Practical steps for LGBTQ+ daters:
Cloaked offers tools that can help LGBTQ+ users manage their privacy, including unique, disposable contact information and the ability to instantly mute or delete aliases if needed.
Both Cloaked and Burner offer secondary phone numbers, but they differ in scope and features. Here is a side-by-side comparison:
Burner is described as the original second phone number app with over 14 million users. It lets you mute or block contacts, use a pin lock, and delete numbers when needed. However, it does not offer email aliases, password management, or identity theft insurance.
Cloaked takes a different approach. Instead of offering just another communication app, its phone aliasing lives within a full identity separation system. Cloaked minimizes metadata exposure and reduces the chance of cross-platform tracing. It also includes a million-dollar insurance policy against identity theft and scans around 130 data broker sites to remove your information.
For those who want a comprehensive privacy solution—especially for online dating—Cloaked offers more layers of protection.
Dating apps can open the door to meaningful connections, but they also collect more personal information than most people realize. Using aliases for your phone number and email is one of the simplest ways to reduce your data footprint and protect yourself from unwanted contact, spam, and identity theft.
"Cloaked offers a suite of tools designed to safeguard your details so you can focus on enjoying the moment rather than worrying about potential privacy threats," according to Cloaked's privacy guide.
Take control of your privacy. Review your app permissions, delete unnecessary accounts, and consider using a privacy tool like Cloaked to keep your real information out of the wrong hands. Your next match does not need your real phone number to say hello.





